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Ethics

100% VEGAN FROM THE START

The company strives to leverage the 7AM brand as a vehicle to push forward social movements that represent the fundamental values and integrity that are woven through all aspects of the founder’s life. Being a cruelty-free company is 7AM’s motive force so parents can rest assured that all 7AM products are 100% vegan, PETA certified - because no animals deserve to suffer in the name of fashion. 

love for all

We give back

It is of our utmost priority to give back to all children of the world.

Partnering with Girl Rising on our Feminist Collection to invest in the education of girls globally and donating products to international NGOs such as World Vision, Room to Grow and Bundles of Joy, makes our work that much better.

We hope you can join us in our journey of giving back. 

motto

ALWAYS MANAGE TO STROLL IN STYLE

Always focused on designing fashionably functional lines, 7AM’s developmental vision is to reach parents’ desires and needs by foreseeing trends and movements of the market. Safety is at the forefront of every cutting-edge design influenced by the rhythmic NYC lifestyle.

We believe every parent should stroll in style while keeping their bundle of joy safe and warm. 

@7amenfant

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The on-the-go lifestyle is now achievable in the winter time with 7AM Enfant